SOUTHAVEN, (Miss.) U.S.A., April 7, 2014 – Terex announces the appointment of Martin Gonzalez as Sales Director for Terex Construction Americas’ Terex® Fuchs material handler and compact construction equipment. In his new position, Gonzalez will have responsibility for executing the recently implemented Terex Fuchs sales and market expansion strategy in the Americas to enhance customer interaction and support with the material handlers. Additionally, he will manage the segment’s compact channel strategy in the Latin American region and will be responsible for sales growth in Australia.
“Martin has a proven track record of growing sales and distribution channels, and we are excited to welcome him back to the Terex family,” says Dean Barley, VP and general manager for Terex Construction Americas. “His strong background in the industry, coupled with his distributor experience and thorough understanding of our customers, will significantly help us to improve the customer experience with Terex equipment and achieve our strategy for global growth.”
Gonzalez brings to Terex more than 25 years of industry experience in finance and sales positions. He began his career with a large, multinational industrial equipment manufacturer, where he advanced into mining equipment sales and regional manager positions in Latin America. He joined Terex in 2000 as the southeast regional sales manager for heavy and compact construction equipment and was subsequently promoted to roles of increasing responsibility. After six years with Terex, Gonzalez left to take a position with a large hydraulic components manufacturing company, selling customized equipment solutions to original equipment manufacturers.
“I am excited for the opportunity to return to the Terex family,” says Gonzalez. “I look forward to helping the company succeed with its strategic expansion of the Terex Fuchs business in the Americas and expand compact equipment market penetration in the Latin American region. It’s a perfect fit for me to come back to the excellent products and great people of Terex.”
Gonzalez has an MBA from the University of Florida. He will be relocating to an office in Miami, Fla., to be centrally located to carry out his responsibilities in the Americas.
For more information on Terex Construction, visit www.terex.com/construction
